Click remarketing/impression remarketing
Posted: Wed Jan 22, 2025 3:36 am
Currently, the backend of the official account provides 6 ways to customize "audience": (1) User UID upload (2) Click remarketing (3) Exposure remarketing (4) Chat tag audience (5) Join channel audience (6) Website traffic audience
When sending a message, you can select the audience type that has been created, and choose which audiences to include or exclude as the target of the message, so as to achieve segmentation.
*Warm reminder:
1. If the audience is for push click and exposure remarketing, it must be created within 60 days after sending the group message.
2. You can select audience and attribute filtering conditions at the albania phone number data same time to send focused messages, and the system will use the intersection data filtered by the two settings as the transmission target; however, the audience function cannot be used together with A/B testing.
3. A single audience message can contain up to 10 groups of audiences (including/excluded).
4. After the audience is created, it can only be used for 180 days.
User UID upload
If your official account is connected to a third-party API plug-in module, the user's UID can also be collected simultaneously when using the module functions (eg push broadcast, roulette, lottery, reservation, etc.). You can upload the UID by sorting Create an audience and select this audience when promoting.
Click remarketing & exposure remarketing is a method of building an audience based on the messages that have been sent and based on the behavioral responses of friends to the messages received. It is a new Focus weapon that can help you achieve precise marketing without the need for additional plug-ins!
If a user opens a certain message or clicks on a link, he is actually using actual actions to hint to us that he is interested in something. The click/exposure remarketing function allows you to target users who have opened (exposure) or clicked on a push. The users who broadcast the message are created into different "audiences" for subsequent remarketing, so they can achieve a very high degree of precise targeting!
When sending a message, you can select the audience type that has been created, and choose which audiences to include or exclude as the target of the message, so as to achieve segmentation.
*Warm reminder:
1. If the audience is for push click and exposure remarketing, it must be created within 60 days after sending the group message.
2. You can select audience and attribute filtering conditions at the albania phone number data same time to send focused messages, and the system will use the intersection data filtered by the two settings as the transmission target; however, the audience function cannot be used together with A/B testing.
3. A single audience message can contain up to 10 groups of audiences (including/excluded).
4. After the audience is created, it can only be used for 180 days.
User UID upload
If your official account is connected to a third-party API plug-in module, the user's UID can also be collected simultaneously when using the module functions (eg push broadcast, roulette, lottery, reservation, etc.). You can upload the UID by sorting Create an audience and select this audience when promoting.
Click remarketing & exposure remarketing is a method of building an audience based on the messages that have been sent and based on the behavioral responses of friends to the messages received. It is a new Focus weapon that can help you achieve precise marketing without the need for additional plug-ins!
If a user opens a certain message or clicks on a link, he is actually using actual actions to hint to us that he is interested in something. The click/exposure remarketing function allows you to target users who have opened (exposure) or clicked on a push. The users who broadcast the message are created into different "audiences" for subsequent remarketing, so they can achieve a very high degree of precise targeting!