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poor development of keyword targeting;

Posted: Tue Jan 21, 2025 8:38 am
by hasibaakterss3309
To achieve the best results, the agency tested different tools and used the capabilities of the click.ru ecosystem.

"Algorithm 24" uses several promotion channels. For example, in addition to VKontakte, Yandex Direct is used. Thanks to the single advertising account click.ru, you can top up your account once and distribute the money between accounts.
Simple budget allocation allowed us to save time and direct it towards the main task.
MOAB created a master account on click.ru and several user accounts in it. Then from them they went directly to the VK Ads personal account and set up campaigns.
Audit
In the campaigns of the previous macedonia telegram database contractor, after analysis, several growth points were discovered:


there were no negative phrases;
audiences were not updated;
the list of competing communities to target was small;
Advertising was hardly aimed at new security guards.
Stage 1. Launch in the old VKontakte account
We started launching ads for warm audiences (LaL, key queries) and expanded them significantly. We added interests, a list of groups to targeting, and worked out the keys.

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