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WhatsApp integrates PIX for in-app purchases: learn about the functionality

Posted: Mon Jan 20, 2025 9:03 am
by Joywtseo421
WhatsApp, one of the most popular communication platforms in the world, has taken a significant step by adopting the PIX payment system for purchases directly within the app.

In this way, the update promises to revolutionize the way small businesses operate and interact with their customers, offering a fast, secure and convenient solution for financial transactions.

What is WhatsApp PIX?
This is a new feature that allows WhatsApp users to make payments via PIX without leaving the app.

The process is simple: when starting a purchase, the customer can choose to pay via PIX, scanning a QR code or using the recipient's PIX key.

Guilherme Horn, WhatsApp's director of strategic markets, explains that the company cayman islands phone number library is integrating with the Central Bank's API to display the Pix code, which already includes the price, directly on the WhatsApp screen.

This facilitates instant transactions, eliminating the need for intermediaries and speeding up the payment process.

How to use the PIX payment function on WhatsApp
To start using PIX on WhatsApp, both merchants and customers need to follow a few simple steps:

Update the app : Make sure you are using the latest version of WhatsApp.
Set up PIX : Merchants must link their PIX keys to their WhatsApp business accounts.
Carry out transactions : During the purchase, customers can select the PIX payment option and then follow the instructions to complete the transaction.