It is important to distinguish the main motivations:

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This could be for having downloaded a material, subscribing to a newsletter or simply having made a successful purchase. So we can say that they are used in processes where registration is required and the user must leave their contact information. The intention of these pages is to generate a more personal interaction with users, which will undoubtedly make them feel more valued. Some people skip this step because they think it's not very important. However, they forget something very important: the thank you page is another opportunity to connect with the prospect . It also allows them to create a closer relationship through a well-crafted communication strategy . When to use thank you pages? Thank you pages with engagement Before learning how to create thank you pages with engagement, it is important to know when to use them. Although there may be many reasons to thank users, Mainly, they are used to thank the user for the action performed.


To confirm that the action has been carried gmail email list out correctly , following the established process. Announce or confirm to the user that he/she will receive the information or benefit promised at the time of the data request. This may be through a link, sending documentation to his/her email address or a phone call. Direct the user to content related to the download they just made, whether it be a downloadable e-book, articles, strategic pages on your blog, products on the website, among others. Convert the lead into a customer through the BOFU method (last stage of the sales funnel) where information is requested. So that you can then contact this hot lead who is interested in your brand and what you offer. Incorporate tracking pixels for paid campaigns, which are aimed at converting potential customers. Learn how to create your thank you pages with engagement You already have enough information on the subject of thank you pages, but the most important thing is missing: creating them.