Q: What would you say to a company that is fearful about digital?
Posted: Sun Jan 19, 2025 7:16 am
Q: There is a lot of talk about Artificial Intelligence but it is still often perceived as something negative. What is the best way, in your opinion, to get the best out of the relationship between people and technology?
FC: Technology is opening up new professions and, in a short time, this will list of bahrain consumer email be a unique opportunity for both people and the economy, but if we do not prepare university students properly we will not be able to fill these new positions. This must become our “obsession”. Four years ago in Google Spain we launched the “Activate” program with the aim of promoting digital skills among young people: since then more than 300 thousand people have attended these seminars and more than 34 thousand of them have said they have found work thanks to our classes. We need more initiatives of this kind.
Is there a path to success? What are the priorities?
FC: The first thing I would suggest is to put customers at the center and use technology to develop systems that serve them. Let them express any doubts or concerns and then help them use the power of data and technology to the fullest.
Do you want to know how Google is driving digital transformation and business growth? Join The Inbounder Global Conference 2018 , the most important European Digital Marketing event that this year will take place in Madrid on April 25 and 26.
The congress will feature 27 global experts who will discuss various Digital Marketing topics. Krista Seiden, Analytics Advocate at Google, will also be there. Don't miss it!
FC: Technology is opening up new professions and, in a short time, this will list of bahrain consumer email be a unique opportunity for both people and the economy, but if we do not prepare university students properly we will not be able to fill these new positions. This must become our “obsession”. Four years ago in Google Spain we launched the “Activate” program with the aim of promoting digital skills among young people: since then more than 300 thousand people have attended these seminars and more than 34 thousand of them have said they have found work thanks to our classes. We need more initiatives of this kind.
Is there a path to success? What are the priorities?
FC: The first thing I would suggest is to put customers at the center and use technology to develop systems that serve them. Let them express any doubts or concerns and then help them use the power of data and technology to the fullest.
Do you want to know how Google is driving digital transformation and business growth? Join The Inbounder Global Conference 2018 , the most important European Digital Marketing event that this year will take place in Madrid on April 25 and 26.
The congress will feature 27 global experts who will discuss various Digital Marketing topics. Krista Seiden, Analytics Advocate at Google, will also be there. Don't miss it!