How to schedule posts on Instagram
Posted: Sat Dec 28, 2024 5:51 am
At Posicionamiento Web Salamanca we know that this is one of the infallible social networks for your e-commerce, personal brand or any other type of business. If you are looking for how to schedule posts on Instagram , this is your lucky day, because today we will explain in a practical and detailed way the ways to achieve it. Keep reading and discover with us the best tools and recommendations to make the most of the opportunity to have a perfectly planned agenda in your social media strategy.
Ideal situations to use this resource
Working with social media is definitely a task that requires time, effort, and many hours online. Fortunately, today there are several resources to be able to set schedules and not have to stay connected to any electronic device 7 days a week. This case is a bit complicated, since as its name suggests, its greatest quality is to manage an instantaneous dynamic: you take a photo, you modify it, you publish it, you comment, you receive likes, and in the blink of an eye it's all over, and you have to start over.
This has been one of the biggest challenges for marketers on Instagram – how do we cayman islands telegram lead content on a social network where everything happens so fast? The platform was created for users who wanted to express their ideas through photographs throughout the day within small blocks of free time: on the way to work, during their lunch break, in waiting rooms, etc.
That's why it hasn't been easy to develop tools to make scheduling posts possible , starting with the fact that the company's terms and conditions prevent other applications from having full access to the API. However, some solutions have been created, some more useful than others, some easier to use, but the truth is that when it comes to planning your actions on Instagram there are several alternatives, which become especially useful in certain cases:
When you have multiple members on your team who are tasked with managing this account . In Hootsuite, for example, you can assign different permissions or capabilities to each user, which will allow you to keep everything under control and improve your company's productivity .
If you want to see a more global picture of what you want to show before publishing: do you need more product photos or more promotional images? This will help you define the brand personality and style you project to contribute to your overall marketing strategy .
It allows you to focus your time and effort on other important tasks such as engagement and the posts you want to make right away, since much of the work will be done in advance.
Post: How Instagram Reels Works
Tools to schedule posts on Instagram
You should keep in mind that all the apps for planning your content on the social network have the particularity that they will only allow you to get a notification to make the post yourself instead of automating it, with the characteristics that you have specified. This is because Instagram is very concerned about ensuring that the content within the network is absolutely valuable and of quality, and some automation tools give way to malicious people who could dedicate themselves to spamming. That said, here are some options:
Latergramme : Use it to post from a browser or download the mobile app. It's free to sign up, but you have to pay for a subscription to use it. You can also choose between premium and business plans.
Instapult : With this web app you can schedule multiple Instagram accounts and invite other admins to do the same. It has everything you need, but it's a paid tool and it posts automatically, which means it's probably not a highly recommended option by the company. That is, you risk putting your account in jeopardy by using it, but if you handle it wisely, you'll probably be fine.
Hootsuite : This one is perfect for those who want to schedule all their content from one place. Available on both mobile and in-browser, this platform lets you automate your posts to a variety of social networks, and you can opt for a free plan that, while limited, offers plenty of features you won't find in any of the above options. Like Latergramme, you'll only get one alert to make your post manually, but you can edit and configure it to your liking so you're ready to share.
Ideal situations to use this resource
Working with social media is definitely a task that requires time, effort, and many hours online. Fortunately, today there are several resources to be able to set schedules and not have to stay connected to any electronic device 7 days a week. This case is a bit complicated, since as its name suggests, its greatest quality is to manage an instantaneous dynamic: you take a photo, you modify it, you publish it, you comment, you receive likes, and in the blink of an eye it's all over, and you have to start over.
This has been one of the biggest challenges for marketers on Instagram – how do we cayman islands telegram lead content on a social network where everything happens so fast? The platform was created for users who wanted to express their ideas through photographs throughout the day within small blocks of free time: on the way to work, during their lunch break, in waiting rooms, etc.
That's why it hasn't been easy to develop tools to make scheduling posts possible , starting with the fact that the company's terms and conditions prevent other applications from having full access to the API. However, some solutions have been created, some more useful than others, some easier to use, but the truth is that when it comes to planning your actions on Instagram there are several alternatives, which become especially useful in certain cases:
When you have multiple members on your team who are tasked with managing this account . In Hootsuite, for example, you can assign different permissions or capabilities to each user, which will allow you to keep everything under control and improve your company's productivity .
If you want to see a more global picture of what you want to show before publishing: do you need more product photos or more promotional images? This will help you define the brand personality and style you project to contribute to your overall marketing strategy .
It allows you to focus your time and effort on other important tasks such as engagement and the posts you want to make right away, since much of the work will be done in advance.
Post: How Instagram Reels Works
Tools to schedule posts on Instagram
You should keep in mind that all the apps for planning your content on the social network have the particularity that they will only allow you to get a notification to make the post yourself instead of automating it, with the characteristics that you have specified. This is because Instagram is very concerned about ensuring that the content within the network is absolutely valuable and of quality, and some automation tools give way to malicious people who could dedicate themselves to spamming. That said, here are some options:
Latergramme : Use it to post from a browser or download the mobile app. It's free to sign up, but you have to pay for a subscription to use it. You can also choose between premium and business plans.
Instapult : With this web app you can schedule multiple Instagram accounts and invite other admins to do the same. It has everything you need, but it's a paid tool and it posts automatically, which means it's probably not a highly recommended option by the company. That is, you risk putting your account in jeopardy by using it, but if you handle it wisely, you'll probably be fine.
Hootsuite : This one is perfect for those who want to schedule all their content from one place. Available on both mobile and in-browser, this platform lets you automate your posts to a variety of social networks, and you can opt for a free plan that, while limited, offers plenty of features you won't find in any of the above options. Like Latergramme, you'll only get one alert to make your post manually, but you can edit and configure it to your liking so you're ready to share.