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inbound marketing is exactly this

Posted: Mon Apr 21, 2025 5:17 am
by suchona.kani.z
Think about it for a moment. When was the last time you signed a contract with a telephone or electricity company over the phone? Haven't you always preferred to get information on your own through the Internet first?

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Today, the Internet represents for us the greatest source of information in existence and is accessible with a few clicks and at hand on our cell phones. For this reason, there are more and more searches that people carry out on any topic: it is estimated that 63,000 searches per second, or 5.6 billion per day.

More and more people, therefore, if they are interested in a product of a brand, choose to get information independently from the internet. And where do they find this information? On the sites that deal with philippines email list providing it, constantly and in a complete and professional manner.

Only after having sufficient data on that product or brand does the potential customer decide whether to proceed with the purchase.

Well, the creation of quality content (text, audio, video) that is able to convey the consumer's interest. The primary objective is to gain their trust by providing them with information of interest and the final objective is to direct their purchase.

Content inbound marketing, therefore, aims first of all to create a connection with its audience by answering their questions and doubts, trying to resolve them. A real revolution in marketing that becomes more “human”.

Although it is a revolution in its field, to be honest, this marketing strategy is not really that innovative. Strategies of this type have been applied since the early 1900s!