A well-crafted page that can capture the attention
Posted: Mon Dec 23, 2024 3:58 am
and hold the interest of the visitor for a longer period of time will be considered valuable by Google and will therefore rank higher. Some of the signals of user engagement are:
Sign Description
Click-through rate (CTR) Percentage of users who click on your link from SERPs. A higher CTR indicates relevance.
Bounce rate Percentage of users who leave without interacting. A high rate indicates low relevance of the content.
Dwell time Time spent on a page before returning get netherlands number for whatsapp to search. Longer dwell time indicates engaging content.
Pages per session Number of pages visited in a session. More pages suggest engaging and relevant content.
Social actions Shares on social media indicate the value of the content.
Returning visitors Returning visitors demonstrate the value of content and engagement.
Safe and accessible websites
Both security and accessibility are important for SEO as they affect the user experience, which Google prioritizes in its algorithm.
Security: HTTPS encrypts data between the user's browser and the site, ensuring privacy and security. Google wants to rank sites that protect sensitive user information, such as login credentials or payment details. Modern browsers mark sites with HTTP as insecure and display a "Not secure" warning. This decreases trust and increases bounce rates, which hurts rankings. Additionally, HTTPS can increase conversion rates as users feel more comfortable interacting with the site.
Accessibility: Google really wants all visitors, with or without disabilities, to have a great experience. Accessible websites use screen reader support, alt text for images, and keyboard navigation so everyone can view the content. Sites that don’t meet accessibility standards, such as those lacking alt text or not mobile-friendly, don’t rank as well. A well-optimized, accessible site improves engagement metrics like dwell time and reduces bounce rates, which in turn also helps improve search engine rankings.
Overall, a secure and accessible website promotes a better user experience, which directly influences Google rankings by improving trust, engagement, and overall satisfaction.
Local SEO factors (if applicable)
Sign Description
Click-through rate (CTR) Percentage of users who click on your link from SERPs. A higher CTR indicates relevance.
Bounce rate Percentage of users who leave without interacting. A high rate indicates low relevance of the content.
Dwell time Time spent on a page before returning get netherlands number for whatsapp to search. Longer dwell time indicates engaging content.
Pages per session Number of pages visited in a session. More pages suggest engaging and relevant content.
Social actions Shares on social media indicate the value of the content.
Returning visitors Returning visitors demonstrate the value of content and engagement.
Safe and accessible websites
Both security and accessibility are important for SEO as they affect the user experience, which Google prioritizes in its algorithm.
Security: HTTPS encrypts data between the user's browser and the site, ensuring privacy and security. Google wants to rank sites that protect sensitive user information, such as login credentials or payment details. Modern browsers mark sites with HTTP as insecure and display a "Not secure" warning. This decreases trust and increases bounce rates, which hurts rankings. Additionally, HTTPS can increase conversion rates as users feel more comfortable interacting with the site.
Accessibility: Google really wants all visitors, with or without disabilities, to have a great experience. Accessible websites use screen reader support, alt text for images, and keyboard navigation so everyone can view the content. Sites that don’t meet accessibility standards, such as those lacking alt text or not mobile-friendly, don’t rank as well. A well-optimized, accessible site improves engagement metrics like dwell time and reduces bounce rates, which in turn also helps improve search engine rankings.
Overall, a secure and accessible website promotes a better user experience, which directly influences Google rankings by improving trust, engagement, and overall satisfaction.
Local SEO factors (if applicable)