Conclusions After analyzing the cosmetics niche on Etsy

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Next, we analyzed demand and seasonality by tags. For example, "Body Care" is most often purchased from November to today, and is of greatest interest in the US — 100%. The keywords are low-frequency, but are in high demand on the Etsy platform. That is, products by this tag are not often searched for on Etsy, but the % of purchases by it is quite high. The competition is quite moderate and not very high. eRank Statistics: Tag "Organic Soap". According to the analysis, we see that most often they buy from February to April.


Now this product is popular among buyers - according to eRank statistics: USA - 60.9%, Australia - 8.7%, Netherlands - 8.7%, England - 8.7%, France and Ireland - 4.3%. From this we can conclude that this product is quite popular jamaica phone number list on the Etsy platform. High-frequency keywords with medium and high competitiveness. eRank Statistics: we can draw the following conclusions: the niche is popular on the marketplace; there are stores with a turnover of more than $20K per month; the niche is highly competitive if we take general tags, but low competitive in more specific tags; It's worth paying attention to tags such as “Body Care” and “Organic Soap” - they are competing on the Etsy marketplace.


So, if you want to sell cosmetics abroad, then Etsy is a good option. Of course, you need to consider the competition. To do this, your store and product should be different from others in creativity and positioning. Positioning should include the basic closed needs of the buyer - from convenient payment and delivery to the creation of special offers and interesting packaging. In promotion, you need to focus on the unique selling proposition. To do this, you need to qualitatively analyze the content of competitors and highlight what basic standards for the international market in this niche are worth adding, and what can become an additional advantage of buying a product in your Etsy store.