The process by which a call ID reputation score is ascertained relies on several factors.
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main things that is taken into consideration is the frequency of calls made from the business’s phone number. If a number has a history of making a large number of calls, this may be deemed suspicious or spammy, and may result in a lower reputation score. Conversely, if a number has a strong history of making legitimate calls, the reputation score is likely to improve.
Another important factor is recipient feedback. Any numbers that are reported as spam or as being associated with fraudulent activity will see their reputation score negatively affected. By the same measure, numbers that receive positive feedback and are recognized as credible and trustworthy will generally receive a higher reputation score.
Telecom Operators and Reputation Scoring
It’s in the interest of telecom operators to help users protect themselves from spam, scams, and fraudulent activities when using their services. As such, telecom operators play a crucial role in the world of caller ID reputation so their users can make informed decisions when answering calls.
To accomplish this, operators collect and analyze vast amounts of call data and customer feedback to evaluate the credibility and trustworthiness of phone numbers. The working mechanism they employ to conduct these evaluations involves machine learning models and advanced algorithms, which have the functionality to assess call records, user feedback, and network data to generate reputation scores.