To buy ads on Facebook you can follow two paths: do it from your page or directly in the ads manager.
The easiest way – but not the most recommended – to create Facebook advertising campaigns is to choose the post you want to boost directly on your page.
Why is this not the best option? Due to the lack of customization options available from this site, which you can find in the Ads Manager, a tool you can access from your computer or by downloading the mobile app.
When do you have to pay for Facebook advertising?
The time when you need to pay for Facebook brazil phone data advertising comes when you are looking to attract potential customers with specific interests and who are located in a particular geographic area, which can be anything from a city to an entire country.
When you decide to advertise on this social network, the platform will charge you in two ways:
With automatic payments
Making manual payments.
Here we explain more details about each point.
1. With automatic payments
Here, Facebook will accrue charges as you activate ads and will automatically charge you each month, on the billing date you have chosen and when you reach the billing threshold configured in the tool.
2. Making manual payments
As the title suggests, to pay for Facebook advertising you will have to add money to your account manually before activating a campaign. The amount will be reduced as the days go by and the ad is shown to users.
Here, you can make the manual charge using a credit or debit card.
How to pay for Facebook advertising without a credit card?
Nowadays, most entrepreneurs have credit cards to keep track of monthly expenses and investments. If your business does not yet require one or you simply do not want to use it to make payments on social networks, there are other alternatives that may work for you.
If you want to pay for Facebook advertising without a credit card , you can make manual payments as follows:
Using Mercado Pago.
Using virtual wallets (like PayPal).
To activate this option in your account, follow these steps:
Create your first Facebook ad.
Add your country and currency to view available payment methods.
Choose the 'Manual payment' option and click the 'Continue' button.
Enter your business information, the amount you want to pay and click 'Make Payment'.
Read the instructions and follow them to add money to your account so you can pay for Facebook ads without a credit card. The steps will vary depending on the method you have chosen.
Once you have completed the steps above, your account will be ready to receive manual payments and the balance will be updated within minutes after you have made the deposit or transfer.
Tip : If you already have a Facebook ad account set up to receive automatic payments, you won't be able to add a manual method and will need to continue paying for your ads with PayPal, credit or debit card.