Integrated Blogging Platforms

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Aside from having pages on your site that are relevant to search queries , the most important factor in how prominently your site appears in Google search results is the number – and quality – of links pointing to your site. This has certainly changed since sites had trouble exchanging links. However, Google still places great emphasis on the idea anhui number data that if people like a site, they will share it and link to it. So you’re more likely to find the most authoritative search results when sites have lots of incoming links . It’s not a perfect system, but when you start publishing quality, relevant content , you’re more likely to get people interested in your products. And ideally, your search rankings will improve . Few sites have products that are so unique and interesting that other sites will want to link directly to your business pages. The likelihood of attracting external links is much higher if you have a high-quality blog that contains relevant, engaging, and shareable content marketing . Notable results from our SEO testing of eCommerce platforms

Some eCommerce platforms do not include a blog as a standard feature. You are forced to either pay an additional premium or use an external blogging platform that may not exactly replicate the branding or navigation of your online store.
The best blogging tools for Magento (Adobe Commerce) come in the form of extensions.
Both OSCommerce and Big Cartel are in the same boat. Big Cartel's documentation even suggests that you link to your actual blog (on a separate domain), which is terrible advice from an SEO perspective.