Focus on acquiring more mobile numbers through online

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Using these insights, the company decided to:
Send more region-targeted offers for top states: This increased foot traffic and online sales.
Optimize message timing to weekday evenings: This led to higher engagement rates.
Remove or verify numbers causing bounces: This improved overall list quality.
Negotiate messaging rates with Carrier A for better returns: This reduced costs and improved ROI.
Additional Example: Non-Profit Organization
Consider a non-profit organization that uses phone outreach to connect with phone number list donors. After analyzing their phone number list, they discovered:
A significant number of their contacts were landline numbers, which had lower engagement rates.
Younger demographics were more likely to respond to text messages.
Actions Taken
The organization decided to:
Focus on acquiring more mobile numbers through online campaigns.
Segment their outreach efforts, sending text messages to younger donors and calls to older demographics.
Implement a feedback loop to understand why certain demographics were less engaged.
As a result, they saw a 30% increase in donations from targeted campaigns.

Best Practices for Ongoing Phone Number Analysis
To ensure your phone number analysis remains effective over time, consider the following best practices:
Regularly Clean and Validate: Schedule periodic data cleaning to maintain list health. This can be done quarterly or bi-annually.