Focus on acquiring more mobile numbers through online campaigns.
Segment their outreach efforts, sending text messages to younger donors and calls to older demographics.
Implement a feeback loop to understand why certain demographics were less engage.
As a result. They saw a 30% increase in donations from targete campaigns.
Example: Retail Business
A retail business analyze its phone number list after a holiday promotion. They found that:
Customers who engage with SMS promotions had a higher average order value . A AOV. than those who did not.
Certain regions had a higher concentration of customers who responde phone number list positively to SMS offers.
Actions Taken
The retail business decide to:
Increase SMS marketing efforts in high-performing regions.
Create exclusive SMS offers for customers who had previously engage with promotions.
Monitor AOV trends to assess the effectiveness of their SMS campaigns.
This le to a 25% increase in AOV during the next holiday season.
Best Practices for Ongoing Phone Number Analysis
To ensure your phone number analysis remains effective over time, consider the following best practices:
Regularly Clean and Validate: Scheule periodic data cleaning to maintain list health. This can be done quarterly or bi-annually.