If you want your account management system to be successful, you won't be able to turn just any customer into a strategic account. Instead, find a way to determine a simple threshold that shows which customers deserve an extra pair of eyes and ears.
For example, you can select user accounts with the highest average recurring revenue (RMR) or customer accounts that have the potential to improve their RMR. Additionally, strategic account management can also be an additional paid service level to justify and offset the additional costs.
2. Lean on technology
Create custom account management workflows with Monday CRM
Creating a culture that fosters customer success is largely down to rcs data middle east the tools your business uses. For example, top CRM software like Monday CRM offers the flexibility to create a customized account management workflow that can be integrated across all departments of your business.
Account management software allows you to store all customer data and track all customer tasks and communications. Additionally, you'll have constant access to information that will help you maintain and grow strong customer relationships.
Make strategic choices
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