Geo-analysis uses spatial information such as postcodes for visualisations and selections. This enables new perspectives on market penetration, the identification of new market potential and the dispatch of regional offers and/or teams.
What do my customers buy?
Which customer bought which cyprus mobile number product? This is a fairly important question. Not only does it inform you about your current customers, but it also allows you to identify customers with a similar profile who have not yet purchased this product. This enables the realisation of untapped potential.
Customer profiles can be defined based on demographic, psychographic, geographic or behavioural characteristics.
What turnover do my customers generate?
What turnover do my customers generate?
Knowing which customer group generates what turnover is crucial for the distribution of your marketing budget. For example, customers can be identified in order to receive loyalty rewards or higher quality communications.