Fan Database

This detailed analysis contributes to strategic decision-making and helps improve the value proposition to the customer. Improved Customer Service: With the ability to quickly respond to queries, comments and criticism, social media has become an essential customer service channel. A well ...

We ensured that we were booking meetings for our CEO and everyone knew their role. We call these meetings “know before you go” and EVERYTHING is covered: from what time folks are arriving/departing, where to meet, roles during the event, where to house notes, etc. In addition, the event lead (in ...

This is critical information for any B2B CMO, and I’d love to hear your thoughts (agree or disagree) in the comments. Why marketing-sourced pipeline is flawed In my Marketo days, I preached that the quickest path to CMO credibility and respect was to “take a seat at the revenue table”, which meant ...

Low labor costs: We work with top agencies for advertising on VKontakte. Several teams with a total of 15-20 people work on our project at the same time. And in Telegram Ads, one targetologist masters the same volume, and even more effectively . Good sales level: in end-to-end analytics, we see ...

A chatbot and an online consultant are a good option to warm up a user and even convert them into a buyer. They can be installed not only on a website, but also in a social network, and also use a bot not on a website, but in a messenger. The bot can consult a visitor and then offer him to leave a ...

Bounced Emails Bounced email addresses refer to email addresses that are undeliverable or unable to receive messages. There are two types of bounces — "Hard bounces" when the email address is deleted, permanently invalid, or non-existent, and "Soft bounces" occur when the email is temporarily ...

The resulting damage can range from data theft to fraud. Insecure Data Handling Failure to appropriately secure customer data can lead to breaches violating privacy regulations like GDPR or eroding customer trust. Surveys indicate less than % of businesses are fully compliant with GDPR requirements ...

Failure to comply with these regulations can result in hefty fines and a damaged reputation. To adapt to these changes, marketers must prioritize maintaining clean data, implementing robust consent management systems, and regularly auditing their email marketing practices. As a marketer or business ...

Highlights: SPF, DKIM, and DMARC Validation: Verifies email authentication protocols are properly configured, ensuring your emails are trusted by recipient servers. Comprehensive Spam Testing: Analyzes your emails against multiple spam filters to identify potential deliverability issues. Detailed ...

While Mailchimp’s tools are effective for basic bounce management, they have some limitations: Manual Effort: Manually reviewing and removing bounced emails can be labor-intensive. Post Delivery Detection: Mailchimp does not detect emails that can bounce before you actually send out the emails and ...